Last updated: February 3, 2012
This privacy policy applies to the information collected and tracked
through the websites owned by Bridgeline Digital Inc., located at 80
Blanchard Road, Burlington, MA, USA, and its Corporate Affiliates (
collectively referred to in this privacy policy as "Bridgeline Digital,"
"us,""we,"and "our"). These websites are collectively referred to in
this privacy policy as "our website" or "this website".
For the Bridgeline Digital privacy policy relating to websites that
Bridgeline Digital hosts on behalf of third parties (such as Bridgeline
Digital customers), please click here: Hosting Services Privacy Policy.
Bridgeline Digital is sensitive to the privacy of those who visit our
website. We recognize the need for appropriate protections and
management of your personal information that is provided to us via this
website. Bridgeline Digital has therefore established this privacy
policy to assist you in understanding what information we collect from
you and how that information is used.
Bridgeline Digital complies with the U.S.-EU Safe Harbor Framework
and the U.S.-Swiss Safe Harbor Framework as set forth by the U.S.
Department of Commerce regarding the collection, use, and retention of
personal information from European Union member countries and
Switzerland. Bridgeline Digital has certified that it adheres to the
Safe Harbor Privacy Principles of notice, choice, onward transfer,
security, data integrity, access, and enforcement. To learn more about
the Safe Harbor program, and to view the company’s certification, please
visit http://www.export.gov/safeharbor
Please read this privacy policy carefully. By accessing this website,
you are indicating that you acknowledge and agree to the terms and
conditions set forth in this privacy policy. We reserve the right to
change this privacy policy from time to time, as further described in
the section below titled "How will you know if there are any changes to this privacy policy?".
Bridgeline Digital collects information from our users at several
different points on our website. In general, you can visit the
Bridgeline Digital website without telling us who you are or revealing
any personal information about yourself. We track visiting domains,
internet addresses of the domains from which people visit us to track a
user's session. The user's browser also lets us know the type of
computer and operating system being used. This allows us to analyze the
information as to which parts of our site users spend their time and
their length of stay but we do not use this to obtain any personal
information about the user.
Sometimes however, we will ask you to voluntarily provide information
which, by itself can be used to identify you (referred to in this
privacy policy as "personally identifiable information" or "personal
information"). For example you may be asked to provide your name,
e-mail address, postal address and/or telephone number. Some of the
circumstances under which we may request this information may include
one or more of the following: (1) registering before downloading
software. (2) registering for attendance to an online seminar, demo or a
seminar or tradeshow. (3) filling out a sales information request or
contact form. (4) viewing a recorded event. (5) becoming a registered
user. (6) signing up for a mailing list. (7) during correspondence
with us. (8) entering a sweepstakes or other promotional/informational
feature via the website. (9) completing a survey that we use for
research, and (10) such other activities as we may reasonably consider
necessary. Bridgeline Digital generally does not collect any sensitive
personally identifiable information, such as information specifying
medical or health conditions, racial or ethnic origin, political
opinions, religious or philosophical beliefs, trade union memebership or
information specifying the sex life of an individual.
You make the decision whether to proceed with any activity that
requests personal information. If you do not wish to provide the
requested information, you may not be able to complete the applicable
activity or use certain features or functions of our website.
2. How does Bridgeline Digital use information it collects?
In general, we use the information collected on our website to
provide our website to you, to provide you with access to services or
otherwise engage in activities you select, to help us understand who
uses our website, to improve our website, to assist us in creating
better products and services to meet your needs, to help you quickly
find software, services, or product information important to you, and to
contact you for customer service and billing purposes, in response to
your inquiries, and to notify you about important changes to our
website.
If you provide us with your e-mail or postal address, or have done so
in the past, we may use it to send you information on the latest
Bridgeline Digital products, promotions, and events. We may use
information you have given to us, for example, to measure consumer
interest in our various products, or to inform you about new products
and services. These offers may be based on information you provided in
your initial transaction with us or in surveys. Bridgeline Digital
provides customers with an easy means to decline to receive such e-mail
offers. All e-mail offers that you receive from Bridgeline Digital will
tell you how to decline further e-mail offers. To manually unsubscribe
from our lists, please send an e-mail to privacy@blinedigital.com.
3. What are cookies and how does Bridgeline Digital use them?
Some of our web pages utilize "cookies" which are small text files
placed on your computer’s hard drive that are read by the server that
placed them, are unable to execute any code or virus and cannot take any
additional information from your hard drive. These cookies allow the
Bridgeline Digital website to recognize you when you revisit the site,
and are able to remember certain information about you, such as your
preferences in the site and the type of content you find of interest so
that we can better serve you with more tailored information when you
return to our site. You can set your browser to notify you when you are
sent a cookie, giving you the chance to decide whether or not to accept
it. The information we collect and analyze is used to improve our
service to you and personalize your web browsing experience.
4. What is Bridgeline Digital’s policy regarding links to other Websites and third parties?
Bridgeline Digital’s website may contain links to other sites on the
Internet, which are owned and operated by Bridgeline Digital’s partners,
customers, advertisers or other third parties. Bridgeline Digital has
not reviewed these external websites or their privacy policies, and has
no control over such external sites, does not endorse any external
sites and is not responsible or liable for any content, advertising,
products, or other materials that may appear on or may be available on,
from or through any such external site. We encourage our users to be
aware that when they leave our site or click on a link to another site
from our site, they should read the privacy statements of each and such
website. Bridgeline Digital is not responsible for the privacy practices
of such other sites or any other websites that are linked to our site
that may collect personally identifiable information about you. The data
collection practices of those websites are not covered by Bridgeline
Digital’s privacy policy.
5. With whom is this information shared?
Except as set forth in this privacy policy or as specifically
authorized by you, we will not disclose any information we gather from
you on our website. Before we disclose any of your information to a
third party we will ascertain that the third subscribes to principles
for the protection of personal information that afford at least the same
level of privacy protection as is required by this privacy policy.
We may offer a service or promotion in conjunction with business
partners, for example, a joint seminar or a product integration
solution. In cases such as these, information collected may be shared by
both companies.
We may partner with another party to provide specific services. When
the user signs up for these services, we will share names, or other
contact and billing information that is necessary for the third party to
provide these services. These parties are not allowed to use personally
identifiable information except for the purpose of providing these
services.
We may provide to third parties information about you that by itself
does not allow you to be identified or contacted, including where such
information is combined with similar information of other users of our
website. For example, we might inform third parties regarding the number
of unique users who visit our website, the demographic breakdown of our
registered users of our website, or the products and/or services
purchased using our website and the vendors of such products and
services. The third parties to which we may provide this information may
include potential or actual advertisers, providers of advertising
products or services (including vendors and website tracking services),
merchants, affiliates and other actual or potential commercial partners,
sponsors, licensees, researchers and other similar parties.
We reserve the right to transfer information to a third party in the
event of a sale, merger or other transfer of all or substantially all of
the assets of Bridgeline Digital, provided that the third party agrees
to adhere to the terms of this privacy policy.
We may disclose information (including personally identifiable
information) about you to our Corporate Affiliates. For purposes of this
privacy policy, "Corporate Affiliate" means any person or entity which
directly or indirectly controls, is controlled by or is under common
control with Bridgeline Digital, whether by ownership or otherwise. Any
information relating to you that we provide to our Corporate Affiliates
will be treated by those Corporate Affiliates in accordance with the
terms of this privacy policy.
We may disclose your information (including personally identifiable
information) if we believe in good faith that we are required to do so
in order to comply with an applicable statute, regulation, rule or law, a
subpoena, a search warrant, a court or regulatory order, or other valid
legal process. We may disclose personally identifiable information in
special circumstances when we have reason to believe that disclosing
this information is necessary to identify, contact or bring legal action
against someone who may be violating the terms of use for our website,
or to protect the safety and/or security of our users, our website or
the general public.
6. What options do you have regarding the collection, use and distribution of your information?
Except as otherwise described in this privacy policy, we will only
use personally identifiable information for the purposes described in
this privacy policy or as otherwise disclosed at the time we request
such information from you. You must "opt-in" and give us permission to
use your personally identifiable information for any other purpose. You
may also change your preferences and "opt-out" of receiving marketing
communications. To manually unsubscribe from our lists, please send an
e-mail to privacy@blinedigital.com.Also,
if you no longer wish to have your personally identifiable information
disclosed to third parties, you may choose to "opt-out" by notifying us
that you want your personally identifiable information removed. To do
so, send an e-mail to privacy@blinedigital.com.Please
be aware that your personally identifiable information may have been
disclosed to third parties prior to removal. Also, even after removal,
we reserve the right to disclose your information to a third party in
the event of a sale, merger or other transfer of all or substantially
all of the assets of Bridgeline Digital, to our Corporate Affiliates,
and when we believe in good faith that we are required to do so in order
to comply with an applicable statute, regulation, rule or law, a
subpoena, a search warrant, a court or regulatory order, or other valid
legal process.
7. What is Bridgeline Digital's policy on allowing you to update, correct or delete your personally identifiable information?
If you would like to access, amend, or delete and of your personably identifiable information, please send an e-mail to privacy@bridgelinedigital.com
8. What security precautions are in place to protect the loss, misuse or alteration of your information?
Bridgeline Digital Takes reasonable precautions to protect personally
identifiable information from loss, misuse and unauthorized access,
disclosure, alteration and destruction. To protect the privacy of any
personal information you may have provided, Bridgeline Digital employs
industry-standard controls including physical access controls, Internet
firewalls, intrusion detection, and network monitoring. Additionally,
only authorized administrators and staff have access to systems
containing such information. Backup data are securely stored and not
shared with third-parties.
9. How will you know if there are any changes to this privacy policy?
You should be aware that we may revise this privacy policy at any
time and that such revisions may result in additional uses or
disclosures of your personally identifiable information. We encourage
you to check this page periodically for any changes. When we make any
changes to this privacy policy, we will update the “Last updated” date
at the beginning of this privacy policy. If we make any changes to this
privacy policy that affect our use of your personally identifiable
information, we will notify you by email, and the changes will become
effective 10 days after notification. Your continued use of our website
after the 10-day period will indicate that you accept those changes. We
may also make non-material changes to this privacy policy that generally
will not affect our use of your personally identifiable information.
Your continued use of our website following the posting of those changes
will mean you accept those changes.
10. What do I do if I have any privacy questions or if I believe you are not abiding by the terms of this privacy policy?
If you have any questions or comments about this privacy policy or
feel that we are not abiding by the terms of this privacy policy, please
send an e-mail to privacy@bridgelinedigital.com.
If after 30 days you still believe your complaint has not been
satisfactorily resolved, you may require that the matter be settled by a
binding independent recourse mechanism. As an independent recourse
mechanism, we recommend the American Arbitration Association ("AAA").
The AAA provides dispute resolution services using a neutral arbitrator
which will provide case resolution under the applicable AAA rules.
Written notice of arbitration should be delivered to Bridgeline Digital
to privacy@bridgelinedigital.com
and such arbitration will take place in Boston, Massachusetts, USA, or
other location agreed to by Bridgeline Digital. Each party will bear its
own costs of arbitration. The arbitrator will have no authority to
award punitive damages. For more information on the AAA and the dispute
resolution services, please see www.adr.org.drs.
BY USING OUR WEBSITE, YOU SIGNIFY YOUR ACCEPTANCE OF THIS PRIVACY
POLICY. IF YOU DO NOT AGREE TO THIS PRIVACY POLICY, YOU SHOULD NOT USE
OUR WEBSITE
.